At Profile, we place understanding current events and trends at the heart of everything we do, enabling us to go beyond our clients’ communication challenges and exert a stronger influence on their ecosystem, all in the service of their business and reputation.
Our staff work with brands to help them build an original imprint and generate support for their projects and values.
Profile is recognised and appreciated for its ability to quickly understand its clients’ business challenges. Our recommendations and day-to-day support enable the companies and organisations that place their trust in us to make a lasting impact in increasingly complex and multiplying information circuits.
We master the circuits and new mechanics of opinion to help our clients emerge from the constant flow of information and ensure that their messages are not stifled or undervalued. Traditional media or new influences, whatever the channel, we favour content that is adapted and whose meaning is its strength.
Influence or influence marketing? How to approach it?
Content creators? How do you work with them?
At Profile, we believe that any influencer strategy must be tailor-made and meet the values of transparency, authenticity and originality.
Polarité is the digital brand of the Profile agency. While the future looks set to be more digital than ever, we’re convinced that communication needs to refocus on its primary objective: connecting people.
Are journalists/your clients over-solicited? Make the difference!
Have they run out of time? No more attention? Propose new, differentiating and forward-looking subjects.
Increase the impact of your message with Social & Media Intelligence from Profile.
No company can ignore the risk of finding itself in a sensitive situation at one time or another. Language, refusal to communicate, neglect of social networks… These are just some of the reasons why sensitive communication can become crisis communication.
Recruiting and retaining staff is not something that can be improvised. Companies need to make a commitment to their existing and future talent, offer them a sense of purpose and, in some cases, change the way they manage. At Profile, we believe that any approach must be sincere and that a company’s reputation has never been more important.
At Profile, we’ve been convinced for 26 years that training is an integral part of our support. We are convinced that supporting and training our clients in understanding key issues creates value in our relationships. We offer a range of training programmes for a variety of audiences, at all levels and on a number of […]
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